Free CSS Template 020

After a very long time I have created one new free css template for my blog. I have been bussy with my other project and I have also moved from one city to another so I didn't have any spare time for blogging.

This is simple but nice two column free css template with tabbed navigation in the header section. Main content is on the left. I have integrated one 250x250 add box in the left column as a placeholder for adsense ads.

Template is 100% CSS and XHTML 1.0 Strict Valid.

This is an open source template and is released and distributed under Creative Commons 2.5 licence. You are free to use this template in any way you like. All I ask for is that you leave the web site design credit links in the footer of this template intact. Thank you for downloading.

Download this template here.

10 Things That Help Make A Successful Website

Today the Internet is highly competitive, it is not longer good enough to just create a website and watch the money roll in. Modern websites have to go that extra mile if they want to see a good return on their investment.

I will discuss the 10 things that you need to get right to be successful in the world of ecommerce. You could fill several volumes of books describing everything; however, I am going to discuss the more important ones.


1. First things first, you must do your research and make sure what you are planning to sell is actually in demand. If your product is already being sold online try and offer a new spin on products that you know that already sell well.

2. Content is king, you website must have good original content that people will want to read.

3. Your web copywriting must be of a high standard. You must grab the reader’s attention then give them the desire to buy your product. You then must give them a call to action and then you must offer customer satisfaction.

4. Accessibility, you have to make your website as accessible as it can be. The internet should be accessible to everyone regardless of their handicap.

5. Test your website; too many online companies never test their websites to see what works and what doesn’t. I strongly believe that you can’t improve a website if you can’t track it. A good tip here would be to use Google’s website optimiser. This free service lets you test different elements of your website.

6. Keep in contact with your customers, send out a newsletter at least once a month to keep in contact and inform your customers of any special offers.

7. Use Google analytics to track your visitor’s behaviours. This is an excellent tool for tracking what people do on your website and what they don’t. This is invaluable information and it’s free.

8. If your budget permits start a pay per click campaign to sell you products while you’re waiting on your SEO taking effect. More on SEO on a moment.

9. Get some SEO servicesfrom a company that knows what they are doing, this will save time and money in the long term.

10. Hire a website design company to design your website professionally.





Author Jack Mack SEO services | website design Edinburgh

Web Templates for SEO Services

This article is very informative so thats why I have decided to publish it on my blog. It is about Templates and SEO.
Author of this article is Rajeev Guglani.

Web templates are designed in HTML which means hyper text mark up language. The templates should be easy to access, specific in width with the adjustment of image, links, banners, header, and footer as well as navigation structure. The image inserted in the template must be of the specified professional look along with the text and color combination schemes. The html tags must be used in a right way to make its appearance attractive.

The website must provide all information about their products or services line by line as user access your information. There must be right placement of ads, link navigation, company logo and menu bars etc. color appearance in the template must be bright background with the color of text that is readable. The template can be set as more professional with a defined created CSS (Case Coding Style Sheet). You can also add banners, insert background image along with picture and color defined in the text. All this features in template makes the website beneficial from SEO Services point of view.

Proper anchor tags must be defined in a href tag of html. Create extra interest in the website to get user attention. Since site owners try to make their website humorous and catchy to attract more visitors and make it user friendly but it should not disturb the entire theme of the website.

While implementing a professional web design for SEO Services the actual basic theme and illustration design must be kept in mind. All the places in the website like header part, menu, content area and footer part matters a lot in the web design. The header is used at the top of the website servers as a type of intro to the website. Company logo is also inserted in this part. This enables the user to know what site they are on. The navigation part gives the user information about the pages of your website. Menus can be displayed in different ways. In the content area you define the complete function of the website that is to be promoted for SEO services. This can include the text and the user information along with images and pictures or mixture of any of these. The footer part is on the bottom of the website and usually includes the closing information such as copyrights, design credits and text based navigations.

Rajeev Guglani writes articles for SEO.He has vast exposure in writing for Web Promotions.He is working for NDDW. For Web Promotion,Internet Marketing and SEO Services India visit http://www.nddw.com

Free CSS Template 019

Finaly I have created one new free css template for this blog after very long time.

This is simple and nice two column 100% valid XHTML 1.0 Strict and CSS template with sidebar on the left. Vertical navigation bar is in the left column and main content in the right.

Template is SEO Friendly and is very simple to customize.

It can be used for number of different projects.


This is an open source template and is released and distributed under Creative Commons 2.5 licence. You are free to use this template in any way you like. All I ask for is that you leave the web site design credit links in the footer of this template intact. Thank you for downloading.

Download free CSS template here.

Websites and User Friendly Web Designs

FIVE SECONDS... that’s how long you have to capture the attention of a website visitor. Does your website engender trust, credibility and reliability within 5 seconds? Site visitors are impatient people seeking immediate gratification … they want to ooh and ahh … even before the page is fully loaded.

I've been designing websites since 1995, in the hey-day before Google, Yahoo and Web 2.0. The one thing that has not changed is the user; they want their information faster. If they have a 28K modem, they want the information at the speed of 56K. If they have DSL, they want it to load at cable modem speeds. A Web Designer has to take this into consideration when designing a site. At the same time, they have to create a site that captures the attention of the visitor and prompt them to interact with the site, and even buy something or fill out a form (the goals of the website).

User-friendly web design always begins with the visual effect.

COLORS

Colors are a “primary” factor. Most sites are designed with a white background and black fonts. This combination is eye-friendly for a comfortable reading environment. Eye strain is a definite no-no. If you want your visitors to read text, make it as easy as possible … that starts with the right color combination.

The obvious potential exception would be an entertainment site with a high reliance on multi-media video and photos. Different color combinations may be desirable here for emphasis and enhancing the entertainment value of the site.

The Psychology of Color

Check these 3 sites out for great insights on how psychology and color work together:

1. http://www.squidoo.com/colorexpert
2. http://en.wikipedia.org/wiki/Color_psychology
3. http://www.infoplease.com/spot/colors1.html

Entertainment sites are about emotion, passion, energy, enthusiasm. Colors to be used are always strong. For instance black is used for Power and Authority while red is used to evoke passion, high energy and enthusiasm.

A business site, for instance a mortgage company, should not use the color scheme I suggest in the entertainment sites. Here I use blues and greens as these colors evoke trust, peace of mind and a sense of calm. The visitor is considered to be nervous entering the site because they are making a decision about pretty important things like their home, their money and their overall finances. They need someone they can trust.

LAYOUT

Layouts begin and end with simplicity. Make the site complex with a lot of so-called “features” and you will lose a great deal of your audience.

With layouts, “less is more” … the fewer feature or complexities, the easier it is for the visitor to understand your message and “engage.”

It’s always a good idea to check out your competition and see what it is you actually like about their website … view it as a customer not just a competitor … it can be a useful experience.

Always keep in mind the ultimate goal of your website … what is it you want the visitor to actually do … your layout should reflect the shortest distance between the first impression of your website and that ultimate goal you seek.

Additional Key Considerations

1. Simple Site Navigation is a must. Your visitor has to be able to move through the site quickly and in a logical sequence that they have become used to when visting other websites. They want their info fast and if your navigation goes against the generally accepted conventions of navigation, the visitor will move elsewhere.

2. Make your paragraphs easy to read... organize your information well by highlighting lists by number, symbols or bullets.

3. Look throughout our site and see that paragraphs are not just streams of uninterrupted text. The words, sentences, paragraphs et al are woven together through a structured hierarchy of organizational enhancers that make it easy for the visitor to read and understand and engage.

4. Don’t try to crush your competition with an overwhelming advantage in website features. Remember the Panasonic slogan … "just slightly ahead of our time"... keep this in mind here. Keep your “competitive bullets” in your gun and holster until they are needed. For instance, if your competitor doesn’t have a newsletter sign-up, add it. If they respond by adding one, consider adding a click-to-chat feature and so on and so on.

So, website design is about gaining the attention of the visitor through strong use of color, content, ease of use and navigation. Most of all … KEEP IT SIMPLE!

Optimum7.com is an Internet Marketing Company with primary focus on Small and Mid-Sized Enterprises (SME’s). Optimum7.com offers a rich consultative approach that our clients find refreshing. We actually listen to our clients to learn exactly what their problems and objectives are. Websites and User Friendly Web Designs.

The War Between Google Adwords and Google Free Traffic

Adwords -vs- Free Traffic


A couple of weeks ago I stumbled upon a site that advertised free website traffic. As you might have guessed my first thought was yeah sure, and what’s the catch. As I begin to read the article, there were several things that got my attention. One of the first things that got my attention was what I was reading on the subject of Adwords. The author of the article made this glaring statement “people are making Google money, no, lots of money with run away Adword accounts.” He was basically SHOUTING we are giving Google all of our cash, while we earn a pittance for an income. And I ask you What is wrong with this picture?

What gave this statement so much authority was not so much of what I have heard over the years as what a fellow marketer from a program where “a certain guy” tells all, wrote me four days prior to reading this articlet about free traffic. And this guy was on a limited income. This is what he says: “Larry, I did try to get my Marketing /Advertising in place by using Google Adwords (pay per click) to market my website as instructed in the program.

Using Google Adwords however is not as simple or anywhere near as cost effective as K's System leads you to believe... If you CAN get it right it can work for you... However it takes a lot of trial and error to get the correct combination of " KEYWORDS and COST/PER CLICK " to make it work without costing a small fortune as I found out.”

You did get that, didn’t you? “Without costing a small fortune.” This is the very thing I was reading about in this article, and I am hearing HELLO! loud and clear here. It isn’t like I haven’t heard it all before, but somehow it was like a light bulb going on at mach speed and flooding my brian with the news.

So one has to ask themselves, what’s the real skinny here? Can you really make out with adwords without it costing you a small fortune as some say? Then what about free traffic? Does anyone ever get anything for free, I mean really for free?

Having some experience with SEO, being a webmaster and network administrator a few years back my first thought was this is probably just about SEO. I was wrong. In fact I was almost entirely wrong about what I thought this guy was trying to sell me on. I hate admitting I am wrong, as do most of us, but I was dead wrong. Not only was I wrong, I had many things to think about after purchasing and reading the e-book this guy was selling.

There was something else he said that got my attention and that was this: “After I got this down right, I closed my Adwords account.” Then he dared me to do a search in Google to where one of his sites is number 1 and click on that link once, and double dared me to do it a thousand times, why? It wasn’t going to cost him a cotton picken penny. That’s right, not one red cent.
You know what? Not only was he right, he is getting free traffic from Google and the other search engines. The best part is he is more than happy to show us how he does it. I don’t know about you, but I’d rather get my traffic for free! And guess what the good news is? You can get this information for a whole lot less than what a Google Adwords campaign will cost you and a whole lot less than a night out on the town would cost you.


The Internet is a fascinating entity particularly the area of marketing, with many ever changing faces. Those changes faces intrigue me, giving me reason to study trends and ways to earn and save money. My motto is to pass on valuable info to those who's interest is in making and saving money.
http://www.moneymakingdollars.com/free-traffic.html

Pay Per Click (PPC) Advertising - How to Get Success

PPC advertising is an internet marketing method which generates instant traffic to your website. However, unlike Search Engine Optimization, pay per click advertising requires investment without being able to guarantee a return. Visitors may click on your site but this does not mean an automatic sale, order or lead. PPC campaigns require focus, attention and need to be regularly monitored to stay effective.

PPC started in the year 1998 by Goto.com, a 25 employee startup company (later Overture, now part of Yahoo).However, Pay Per Click Advertising was only introduced in 2002, until then, advertisements were charged at cost per thousand (CPM) but Yahoo Advertisements have always been PPC, since its introduction in 1998. Google AdWords, Yahoo Search Marketing and Microsoft Ad Center are the largest operators in PPC advertising.

PPC advertising on search engines allows you choose keywords you would like your site to appear when a search is done. You decide how much you are want to pay each time a person clicks on the search results that is ad copy. The more you are willing to pay per click, the higher your site will appear in the results for the keywords you choose.

According to a recent US study, web searchers will not click on a search engine's results beyond page number three and 66% of users in the study clicked on sites listed on page number one only. Based on this research it is worth doing PPC besides other popular internet marketing methods like SEO, Article Marketing, Social Bookmaking and Affiliate Marketing.

Why Pay Per Click (PPC)?


Instant Results - No need to wait for your product or service to reach the user review. Immediate Traffic to your website.
Economical - It is economical as compared with other traditional advertising techniques.
Ideal for Testing Market - Pay Per Click is Ideal for short term advertisement campaigns. We can test the user reaction on particular products or services with immediate results.
Return On Investment - It can provide immediate return on Investment especially if your website is processing business or sales online.
Extremely Flexible - Its easy to adjust, add, delete or edit your keywords and copy, target geographic locations and set timings of appearing of your ad copy.
Avoid Unnecessary Keywords - For those keywords which you do not want your adcopy to get appear & hence clicked can be avoided by using negative keywords.
Total Control - In PPC Campaigns, the steering wheel is totally in your hands i.e you decide the daily budget, keywords, adcopy ( tile, description, URL) .



Some Basic Tips for Pay Per Click Campaigns:


Make a sensible budget for your PPC advertising campaign. Spend per click must be less than profit per click. Cost Per Acquisition/Lead/Sale must be kept in mind. Once the campaign has been launched, the number of leads or sales generated can be reviewed to ensure the campaign is going on the right track.
Make separate Ad Groups & ad copies for particular set of keywords.
Bid & Position for keywords & ad copies must be monitored on regular basis.
Choose specific keywords relevant with your website. Broad and non-specific terms must be avoided.

Besides the Benefits...Some Drawbacks of PPC

Junk Traffic sent to your website via some less known Search Engines and Click Fraud are the major drawbacks in Pay Per Click Advertising. It does not offer you discount if your site gets more traffic i.e Cost Per Click will remain the same. Advertising Budget must be agreed and bid price per keyword must be confirmed so bid wars are avoided and you don't go over budget.

For effective Pay Per Click (PPC) Advertising Campaign for your online business, visit expert SEO Companies - TIS India and SEO.india-designers.net that specializes in delivering high quality, cost effective and result oriented PPC advertising services in an efficient manner